Lllllladieeees and Gentlemennnnnnnnnnnn.
The PSB logo has been a long time in the making.
Our brief to Marketing Agency was:
1) It must contain the letters ‘PSB’ a this is how most people refer to it.
2) It must contain the full website address as this is how people find it.
3) It must be simple, with no imagery, and contain only those colours that regularly appear on bikes so that people wont mind putting the vinyl cut stickers on their bikes.
4) It must look like it is "street" and look like it has fallen off a motorbile (road rashy).
5) It must not look too streety as to look unprofessional or look like it was done by a couple of street kids.
Provided you are all happy the logo PSB will imidiatly take on the new branding. Laser cut vynal bike stickers will be made along with other merchandise (apparel, cards, key-wrings) so that we can help promote the site and keep your shit lookn cool.
I hope your happy with the result.